Project
Digital marketing agencies rely on keeping you in house. My A - B solutions set CEOs free. Think big-business reach, minus the infrastructure.
It's hard to find good marketing help that doesn't want to keep you in-house. I chose bespoke solutions instead of shilling my wares on Fiverr and co. Solutions tailored specifically to CEOs who punched above their weight. They just couldn't find nimble enough solutions to soar. Or reasonably priced ones.
Clients may have wanted to amplify their marketing efforts at scale, streamline their back office admin and turbo charge their Shopify store. Can Your Agency mixed 'n' matched my expertise to achieve all 3 in concert. With no cookie-cutter stuff. Everything was tailor-made for the businesses. Helping them grow their own way.
I researched, designed and wrote everything from paint by numbers playbooks to in-house training programs. Along with VA management and training, too. I also worked on social campaigns and front-end web design, strategy docs, funnels of all sorts and everything in between.
Jack Of All Traces, Master Of Some
It all just made sense to me. From the beginning. Personally and immediately, too.
I've been a freelancer and boss. I've hired, fired and been fired myself. An entrepreneur and practicing artist — add those to the list. Plus, I'm a tech nerd: tail end, but not the least of my nerdery. Far from it.
Wrap all that up, and what have you got? Your very own Swiss Army Knife.
Audience / Pain Point
Audience: Busy CEOs of purpose driven businesses
Pain point: Agencies rarely deliver what they promise
Timeline / Clients
14mth / 13 ethical brands
Vision
• Agencies rely on keeping you in house. Our custom solutions set you free. Ready to grow your own way?
• Activate & manage offshore talent solutions that can scale up, pull back or branch out in any direction clients choose
• Outcomes you need at a cost you can afford.
• An offshore squad aligned with your vision so you can fire on all cylinders.
• No jargon. No retainers.
My Role: Founder and CEO
Can your agency reduce costs, boost efficiency & help you scale fast?
You're shelling out money, but still in the dark about what your agency's really doing to grow your business. And the worst part? You're ready to give your all to grow your own way. If only there was an alternative to the agency model. Results, clarity and no retainers. That's why I started Can Your Agency. As an antidote to the agency model. Where I crafted, built and rolled out bespoke digital marketing solutions for CEOs and their teams. Via actionable pathways, tailor-made processes, and paint-by-numbers playbooks. All of which helped them to:
• Increase profits without compromising quality
• Multiply outcomes with ease, grace & precision
• Grow their own way with clever solutions that make work feel easy-breezy
I connected all the dots, cleared the cobwebs, then built a roadmap for them to grow their own way.
Beyond Scope
You're never really managing projects, per se. You're managing relationships. So, while a lot of project managers home in on timelines and budgets — both pivotal — relationships are the intersection of that Venn diagram. Which is why I start there and end there.
Project management's problem solving, and I've spent my entire career problem solving. Here's one thing I know: no matter how talented your team is, or how well you plan, if the relationships aren’t in tune then problems rarely get solved.
Extra Magic
Clients included: Banished, Beusail, BeLIFTED Botanicals, CLEARSTEM, Date Box Club, Magna4, Metavent, MopTop Hair, Fundraising For A Cause, Lux Decor, 3 Sons Food
